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Concept, Creative Direction.

PUMA RS-X

A light-hearted take on the 'we made it' moment, we taught Chunkz and Filly how to be 'models'.

Putting the campaign in the talent's local Footasylum stores and OOH sites near them, we made the creative go further by capitalising on the excitement of seeing your favourite YouTubers on their first billboard. it was all over Chunkz, Filly's and their fans' socials. 


Learn More
Puma RS-X Soft Case copy: About Me
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Puma RS-X Soft Case copy: Video
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Puma RS-X Soft Case copy: Image
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Puma RS-X Soft Case copy: Image
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Puma RS-X Soft Case copy: Image
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